Increase Traffic and Acquire New Customers A fresh website can help present a current look and functionality to an old out of date website. This in turn can lead to enhanced customer retention and new customers. Improve or Create Brand Awareness The first step in landing new customers is letting them know you exist. A clean, modern and well-designed website also goes a long way. Timely Updates A redesigned website is visitor friendly, Esay to navigate, purpose driven and receives timely updates.